Khushi.
Selected chapters

Where I've worked.

Two and a half years across London and India — split between full-time roles, internships, and self-initiated projects. Same thread throughout: creative work that ships, ops that don't get in the way.

01 / Full-time

Full-time roles.

  1. 10/2025 – 03/2026
    London (Remote)

    Digital Marketing Trainee

    Future Connect Media

    • ▸Created digital marketing content and social media creatives using Canva to support brand visibility and campaign objectives.
    • ▸Planned and executed multi-channel digital campaigns across Meta, Instagram, TikTok, and WhatsApp, driving measurable improvements in audience engagement and lead generation for client accounts.
    • ▸Applied AI-assisted tools and prompt engineering to accelerate content production and campaign workflows, reducing creative turnaround time while maintaining brand consistency.
    • ▸Monitored and analysed campaign KPIs (CTR, reach, engagement, conversions), translating data into actionable recommendations that improved overall campaign ROI.
    • ▸Deployed segmented email marketing campaigns via Mailchimp with personalised messaging, improving subscriber engagement and customer retention rates.
    • ▸Managed a multi-platform content calendar, conducted competitor and audience research, and contributed to monthly performance reports with strategic recommendations for future campaigns.
    Key skills
    • Digital Marketing
    • Campaign Strategy
    • Meta & TikTok Ads
    • Canva
    • Mailchimp
    • AI Prompting
    • Content Calendar
    • KPI Analysis
  2. 05/2024 – 12/2025
    London

    AI Data Operations Associate

    Sigma.AI Data

    • ▸Managed high-volume AI training data (4,000+ records) with 96–97% precision while supporting machine learning model development.
    • ▸Contributed to 5+ generative AI projects (LLM training and multimodal data tasks) by delivering high-quality datasets ensuring outputs met precision, compliance, and delivery standards.
    • ▸Implemented QA frameworks and workflow improvements that reduced operational errors and enhanced overall team output by 5%.
    • ▸Applied advanced multilingual expertise to improve transcription precision across diverse datasets, directly contributing to the development of more accurate and context-aware AI language models.
    • ▸Collaborated with cross-functional teams to align on delivery timelines, resolve quality bottlenecks, and maintain executional standards.
    Key skills
    • LLM Training Data
    • Multimodal Prompts
    • QA Frameworks
    • Data Annotation
    • Precision at Scale
    • Process Improvement
    • Cross-functional Ops
  3. 11/2023 – 12/2024
    London

    Business Development Consultant

    NEXT Retail

    • ▸Managed 100+ daily client interactions, building customer relationships by identifying needs and delivering solutions that improved retention, brand loyalty, and repeat purchase rates.
    • ▸Contributed to 15% revenue growth through consultative selling, proactive customer acquisition, and personalisation.
    • ▸Analysed customer behaviour, buying patterns, and sales trends to generate operational insights that supported merchandising strategy, promotional planning, and business development decisions.
    • ▸Supported the execution of in-store and digital promotional campaigns, improving customer engagement and brand visibility.
    • ▸Tracked weekly sales KPIs, identified performance gaps, and recommended corrective actions to line managers to sustain revenue targets throughout the engagement.
    Key skills
    • Consultative Selling
    • Client Relationships
    • Retail Operations
    • Sales Analytics
    • Promotional Execution
    • KPI Tracking
  4. 04/2023 – 08/2023
    London

    Junior Strategy Consultant

    IPSOS

    • ▸Conducted mixed-method research combining quantitative analysis, desk research, and 25+ structured stakeholder interviews to evaluate hybrid-work operations and workplace effectiveness.
    • ▸Synthesised research findings into insight summaries, identifying key operational gaps and translating them into 8 data-driven strategic recommendations for leadership.
    • ▸Collaborated within a 4-member consulting team to structure the research methodology, manage project timelines, and deliver client-ready outcomes within agreed deadlines.
    • ▸Prepared executive-level strategy decks and insight presentations that translated complex data into clear, actionable narratives for senior stakeholder decision-making.
    • ▸Applied structured problem-solving frameworks to evaluate business challenges across departments, building core consulting and analytical skills applicable across strategy and operations roles.
    Key skills
    • Mixed-method Research
    • Stakeholder Interviews
    • Strategy Decks
    • Data Storytelling
    • Problem-solving Frameworks
    • Executive Communication
02 / Internships

The training ground.

  1. 05/2024 – 07/2024
    London

    SEO Content Intern

    Extern

    • ▸Used SEO tools, including SEMrush and Moz, to identify, analyse, and shortlist high-potential keywords relevant to the industry.
    • ▸Created 3 SEO-optimised blogs using AI-assisted content generation tools to improve digital visibility.
    • ▸Supported content strategy development by aligning keyword research with audience insights and search intent.
    • ▸Contributed to improving website content performance through on-page SEO practices, keyword research, and content optimisation.
    Key skills
    • SEO
    • SEMrush
    • Moz
    • Keyword Research
    • AI Content Tools
    • On-page Optimisation
  2. 08/2020 – 08/2021
    India

    Sales & Marketing Head

    AIESEC, Delhi University Chapter

    • ▸Supported sales outreach, stakeholder engagement, and relationship management to promote international exchange opportunities.
    • ▸Developed and executed multi-channel outreach campaigns via LinkedIn and WhatsApp, growing qualified lead pipeline by 20% and improving overall conversion rates through structured CRM management.
    • ▸Delivered virtual sales presentations, client engagement, and negotiation discussions, improving conversion rates by 15%.
    • ▸Led membership education and community engagement enhanced by live AI pitching and training.
    • ▸Developed campaign messaging and marketing materials for 5 seminars and 3 promotional campaigns.
    • ▸Collaborated with global AIESEC chapters to align business development strategies and enhance programme visibility.
    Key skills
    • Sales Outreach
    • CRM Management
    • Lead Generation
    • Negotiation
    • Campaign Messaging
    • Team Leadership
03 / Projects

Self-initiated.

  1. Ongoing
    Remote

    Live website builds with AI co-pilot

    Self-initiated

    • ▸Shipping real, public websites end-to-end with AI as a co-pilot — structure, copy, design system, deploy.
    • ▸Documenting what scales and what breaks along the way.
    Key skills
    • Vibe-coding
    • Lovable
    • Cursor
    • Claude AI
    • Google AI Studio
    • Design Systems
    • Copywriting
    • Deployment
    See the showcase →
  2. 12/2021 – 12/2022
    Remote

    Digital Content Creator (Freelance)

    Under25, India

    • ▸Developed short-form video content and visual assets to increase audience engagement, brand visibility, and content reach across digital platforms for brands like Kotex, ZebPay, Roposo, OnlyEarth, and more.
    • ▸Analysed audience interactions, engagement metrics, and content performance to optimise content strategy and user engagement.
    • ▸Supported content planning by identifying relevant themes, audience preferences, and emerging platform trends.
    • ▸Contributed to digital storytelling and brand communication through creative, audience-focused content development.
    Key skills
    • Short-form Video
    • Content Strategy
    • Brand Storytelling
    • Audience Analytics
    • Trend Spotting
    • Creative Direction
    Watch the videos →
  3. May 2021 – July 2021
    Remote

    Event Head | Virtual Youth Leadership Summit

    Skill Up: En Garde — AIESEC in Delhi University

    • ▸Spearheaded a pan-India virtual branding event engaging 200+ participants, increasing brand awareness and digital engagement across multiple platforms.
    • ▸Directed 4 cross-functional teams across outreach, digital communications, and event operations to ensure consistent messaging and successful execution.
    • ▸Designed and produced the official event booklet — the editorial spine of the campaign carrying brand, schedule, and speaker storytelling end-to-end.
    Key skills
    • Event Operations
    • Cross-functional Leadership
    • Partnerships & Sponsorships
    • Brand Activation
    • Team Alignment
    • Digital Communications
    View the case study →
    View the event booklet →

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